UP Excise Policy 2023-24  |  Official Website of Invest UP, Government of Uttar Pradesh, India

UP Excise Policy 2023-24

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Key Highlights

  • Uttar Pradesh Excise Policy 2023–24 focuses on enhancing transparency, increasing state revenue, and streamlining liquor retail operations.
  • The policy promotes digital governance, ease of doing business, and modernization of the excise ecosystem.
  • Emphasis on transparent allocation of liquor shops through technology-driven systems.

Key Policy Highlights & Data

Revenue Target

  • Uttar Pradesh targeted excise revenue collection of approximately ₹45,000 Crore+ under the Excise Policy 2023–24.

E-Lottery System

  • Liquor and beer shops allotted through a transparent e-lottery mechanism to ensure fair participation and transparency.

Composite Shop Model

  • Introduction and expansion of composite liquor shops for operational efficiency and consumer convenience.

Premium Retail Promotion

  • Encouragement for establishment of:
    • Premium liquor retail outlets
    • Model shops
    • Modern retail infrastructure

Digital Governance

  • Online systems introduced for:
    • Licensing
    • Shop allotment
    • Fee payment
    • Monitoring & compliance

Ease of Doing Business

  • Simplified procedures for:
    • License renewal
    • Retail allotment
    • Operational approvals

Tourism & Hospitality Support

  • Simplified licensing provisions for:
    • Hotels
    • Restaurants
    • Clubs
    • Tourism establishments

Enforcement & Regulation

  • Strong measures against:
    • Illegal liquor trade
    • Counterfeit liquor
    • Unauthorized manufacturing and sale

Beer & Low Alcohol Beverage Promotion

  • Promotion of beer and low-alcohol beverages through regulated retail channels.

Economic Impact

  • Significant contributor to Uttar Pradesh’s non-tax revenue.
  • Boost to hospitality, tourism, retail, and allied sectors.
  • Increased employment opportunities across retail and logistics networks.

Policy and GO’s